Framents of Madness
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Choozi

Get life insurance right.

 
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Don’t be a Lazy Maisie, be a Choozy Suzi.

TVC

 
 

We worked with MrKaplin and Jelly London to produce these 2 TVC for the launch of the of this new insurance curator online platform.

Each film represents different life situations where insurance shows its value when tailored to the beneficiary specific needs. Representing 4 scenarios, 8 characters, 3 animals, a mobility scooter and a roomba, this advertisement is meant to show that insurance choosing can be fun!

 
 

Film 1. Choozy Suzi

 

Film 2. Considerate Ken

 

Making Of

 

CREDITS

Client: Choozi

3D: Rafael Vicente, Robert Glassford, Diogo Assis, Joana Correia, Sebastião Lopes, Manuel Bello, Teresa Cruz
2D:
Arjen van der Wal, Diogo Assis

Agency: Jelly London
Direction: Mr Kaplin
Production: VoxelWolves